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Speaker/presenter profile

Dr Nik Eberl

Dr Nik Eberl

Creator of the Upfluencerโ„ข Formula

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Creator of the Upfluencerโ„ข Formula

 

Something momentous occurred in my hometown of Berlin ๐˜„๐—ต๐—ฒ๐—ป ๐—š๐—ฒ๐—ฟ๐—บ๐—ฎ๐—ป๐˜† ๐—ต๐—ผ๐˜€๐˜๐—ฒ๐—ฑ ๐˜๐—ต๐—ฒ ๐—ฆ๐—ผ๐—ฐ๐—ฐ๐—ฒ๐—ฟ ๐—ช๐—ผ๐—ฟ๐—น๐—ฑ ๐—–๐˜‚๐—ฝ and overnight the world reversed their stereotypes about the German people

This was such a liberating experience for myself that I started a research project that would ๐˜๐—ฎ๐—ธ๐—ฒ ๐—บ๐—ฒ ๐—ต๐—ฎ๐—น๐—ณ-๐˜„๐—ฎ๐˜† ๐—ฎ๐—ฐ๐—ฟ๐—ผ๐˜€๐˜€ ๐˜๐—ต๐—ฒ ๐˜„๐—ผ๐—ฟ๐—น๐—ฑ and see me publish a book on โ€œHow Germany won the World Cup of Nation Brandingโ€

Somehow this book made its way into the hands of the South African President Thabo Mbeki and I was ๐—ฎ๐˜€๐—ธ๐—ฒ๐—ฑ ๐˜๐—ผ ๐˜€๐—ฝ๐—ฒ๐—ป๐—ฑ ๐˜๐—ต๐—ฒ ๐—ป๐—ฒ๐˜…๐˜ ๐—ณ๐—ผ๐˜‚๐—ฟ ๐˜†๐—ฒ๐—ฎ๐—ฟ๐˜€ helping the 2010 hosts to achieve a similar turnaround of Destination Branding

This is when I discovered ๐˜๐—ต๐—ฒ ๐—ฃ๐—ผ๐˜„๐—ฒ๐—ฟ ๐—ผ๐—ณ ๐—ฅ๐—ฒ๐—ฐ๐—ถ๐—ฝ๐—ฟ๐—ผ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป โ€“ being the first and for a long time only voice in the media to advocate President Mbekiโ€™s Brand Promise of โ€œhosting the most successful World Cup everโ€™

Unbeknown to me at the time, I happened to activate the most fundamental ๐—ฆ๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—–๐—ผ๐—ป๐˜๐—ฟ๐—ฎ๐—ฐ๐˜ ๐—ผ๐—ณ ๐—›๐˜‚๐—บ๐—ฎ๐—ป๐—ถ๐˜๐˜†, the Principle of Reciprocation – which means you have to

โถ Be the FIRST to Give and

โท What you give is UNEXPECTED and

โธ Highly PERSONALIZED

When you turn your focus from yourself to others, both in business and in life, doors will open that ๐˜†๐—ผ๐˜‚ ๐—ฑ๐—ถ๐—ฑ ๐—ป๐—ผ๐˜ ๐—ฒ๐˜ƒ๐—ฒ๐—ป ๐—ธ๐—ป๐—ผ๐˜„ ๐—ฒ๐˜…๐—ถ๐˜€๐˜๐—ฒ๐—ฑ โ€“ from Company Directorships to TEDx talks across the World & Industry Awards

And the best Way to win ๐˜๐—ต๐—ฒ ๐—›๐—ฒ๐—ฎ๐—ฟ๐˜๐˜€ ๐—ผ๐—ณ ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—”๐˜‚๐—ฑ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ and build deeply meaningful Relationships that will last you a lifetime, is to elevate others before you elevate yourself

When I applied Reciprocation in my own life (and business) I was able to

โถ build a ๐—š๐—น๐—ผ๐—ฏ๐—ฎ๐—น ๐— ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—•๐—ฟ๐—ฎ๐—ป๐—ฑ (on the likes of CNBC and Carte Blanche)

โท help South Africa achieve the ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐˜€๐˜ ๐—•๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—”๐—ฑ๐˜ƒ๐—ผ๐—ฐ๐—ฎ๐—ฐ๐˜† ๐—ฆ๐—ฐ๐—ผ๐—ฟ๐—ฒ in the history of the FIFA World Cup (92%)

โธ develop Strategic Relationships with Global Leaders, ๐—ถ๐—ป๐—ฐ๐—น๐˜‚๐—ฑ๐—ถ๐—ป๐—ด ๐—ฎ ๐—ฆ๐˜๐—ฎ๐˜๐—ฒ ๐—ฃ๐—ฟ๐—ฒ๐˜€๐—ถ๐—ฑ๐—ฒ๐—ป๐˜, Olympian Athlete and one of the most celebrated World Record Holders

โน enable a Consulting Client of mine to grow their Business ๐Ÿญ๐Ÿฌ๐—ซ ๐—ผ๐˜ƒ๐—ฒ๐—ฟ ๐Ÿญ๐Ÿฌ ๐—ฌ๐—ฒ๐—ฎ๐—ฟ๐˜€

โบ propel my FIFA World Cup Book to Bestseller Status with ยฝ ๐— ๐—ถ๐—น๐—น๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ฝ๐—ถ๐—ฒ๐˜€ in Print

When I started to apply Reciprocation on LinkedIn and promote others rather than myself, I earned ๐Ÿฑ.๐Ÿณ๐Ÿฑ ๐— ๐—ถ๐—น๐—น๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ Views in 10 Months

And so can you, thanks to ๐˜๐—ต๐—ฒ ๐—ฅ๐—ฒ๐—ฐ๐—ถ๐—ฝ๐—ฟ๐—ผ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ดโ„ข ๐—•๐—น๐˜‚๐—ฒ๐—ฝ๐—ฟ๐—ถ๐—ป๐˜: The 10 Steps to attracting Clients-for-Life on LinkedIn

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