Celeste Koert has over 20 years of experience in digital customer transformation, with a proven track record of building and scaling digital businesses, she has led high-performing digital customer teams across Africa, partnering with clients to reimagine and deliver their digital customer ambitions. Her expertise spans multiple industries, including banking, telecoms, retail, energy, and mining, with a focus on digital design and product innovation, marketing excellence, service transformation, as well as sales effectiveness.

She is passionate about technology and data-led digital customer transformation, with creativity being at the core of future-fit customer experiences. Her visionary approach ensures that innovation and strategic thinking drive meaningful connections and lasting impact in the digital landscape.